Medium needs to figure out what it wants to be when it grows up


Gigaom

What is Medium? Or, more importantly, what does it want to be? A growing number of media observers have tried to attack that question, the latest being Alexis Madrigal at The Atlantic, who was ultimately unable to arrive at a satisfactory answer. It is, he said, “a place to read articles on the internet.” Is that enough, considering that description could be used for everything from Reddit to the New York Times? Only founder Evan Williams knows the answer to that — and it’s possible that even he isn’t sure.

But if Medium is to be successful, rather than just being a plaything for the former Twitter CEO, it is going to have to decide what it wants to be and how it plans to get there.

As Madrigal notes in his piece, entitled simply “What is Medium?,” the inherent contradictions — or at least the potential…

View original post 860 more words

Book Review: Currently Reading – Print is Dead, by Jeff Gomez


I have been reading ‘Print is Dead – Books in our Digital Age,’ by Jeff Gomez. Having just read chapter two, ‘Us and Them,’ I must say that his point in that chapter is well made. The demise in traditional book sales has not been because ebooks have taken the world by storm – at least not at this stage – but because other areas of the digital world have. Generations of younger people have turned away from books in all their forms and have sought entertainment in other things, such as the Internet and video games, to name just a couple. It is reading itself that is being passed by, so the advent of the ebook is not that which is killing off the traditional book and by extension the bookseller/bookshop, but rather ‘dumber’ forms of entertainment.

Books will always be around in one form or another (at least I believe that), whether they remain as prolific as they now are is quite another thing, it is the habit of reading that may fall away dramatically and cause books to be cast aside – at least in the wider community. I think there will always be a group or community of diehard book readers, who eventually will have ebooks as their primary source of books and reading material. There are those who will not be lost entirely to less intellectual forms of entertainment, though perhaps some of these other forms of entertainment may play a role in the ‘reading’ of the future in the digital world (linked to videos, etc). Reading is a great skill that is being lost and the medium for ideas through the ages faces its greatest threat from a lack of it.

The next chapter, ‘newspapers are no longer news,’ deals with newspapers as a source of news and book reviews, or rather, how they are rapidly loosing their ascendency to online applications and tools. In a world that is rapidly changing and access to news as it happens online, newspapers are becoming a too infrequently updated source of news and information. Online access to news and events as they happen are so readily accessible, that the traditional source of news is fading away. As for book reviews, the avenues of discussion about books on the web via social networking, Blogs and the like, opens the opportunity for all to join the discussion. Book reviews in newspapers, like movie reviews, are opportunities for the reviewers to pontificate and/or push their own views onto a public unable to respond – online however the avenues of discussion are legion and varied. All may be involved – or not at all. The decision as to how one may be involved is left to the individual, which also translates to news stories in a similar manner. Interaction with the news and books has never been so simple and as rich an experience.

See also:
http://www.dontcallhome.com/books.html (Website of Jeff Gomez)
Podcast (Excerpts from the Book)
Google Books
Amazon