‘King Penguin’ designer David Pearson heads south


Zoe Sadokierski, University of Technology Sydney

I feel in love with the Penguin Great Ideas books the second I saw them:

David Pearson’s designs for volume 1 of the Penguin classic ‘Great Ideas’ series
Type As Image, David Pearson

I bought the box set immediately. Almost a decade later I’m still reading my way through them all, but I bought them to have and to hold as much as to read. Created by British designer David Pearson, each book is a handsome object; embossed typography and graphic elements on white uncoated stock, printed only using red and black ink. The typographic treatment of each cover reveals something about the content of the book. It is a deceptively simple looking series design that, on thoughtful reflection, is a work of genius.

I show Great Ideas, as well as Pearson’s design for Penguin’s Great Journeys, pictured below, as a way to explain series design to my students. Each cover must work aesthetically on its own, but also as part of a collection. To make each book unique but still comfortably part of a series is a difficult design challenge and as with all excellent design, when it works perfectly we can’t imagine it being done any other way.

David Pearson’s design for Penguin’s Great Journeys series
Type As Image, David Pearson

The Australia Book Designers Association (ABDA) invited Pearson to be the international judge for this year’s Book Design Awards held in May alongside the Sydney Writers’ Festival. Pearson joined local designers Kirby Armstrong, Allison Colpoys, Vince Frost and Fabio Ongarato, along with book buyer Meredith Drake, literary writer Stephen Romei and publisher Lou Johnson, to award excellent Australian book design across 15 categories.

ABDA was formed in 2014 by a group of 8 book designers and a business person, to take over running the Book Design Awards after the Australian Publishers Association announced it would no longer run the annual awards. In March 2014 the non-profit organisation was officially incorporated as the Australian Book Designers Association.

Beyond running the awards, the Association’s mission is to promote Australian book design and foster a design community through public events and educational programs. Inviting international judges is the first step in achieving this goal, with legendary UK book designer Jon Gray (better known as Gray318) joining the local judges in 2014, and Pearson this year.

In addition, ABDA has collaborated with the Australian Graphic Design Association and the Melbourne Writers’ Festival to bring David Pearson to Australia for a tour of Sydney and Melbourne next week.

Poster for David Pearson’s Australian tour designed by WH Chong
WH Chong

Pearson will deliver three public lectures in Australia. The first titled ‘We Are What You Read’ will be in Sydney at 6.30pm on Tuesday 25 August, at the Powerhouse Museum in Ultimo, co-presented by ABDA and AGDA.

The second titled ‘The Book Look: Contemporary Cover Design’ will be held at Deakin Edge as part of the Melbourne Writers Festival, 7pm on Saturday 29 August. Pearson will be in conversation with WH Chong discussing the role design plays in current and future publishing.

Chong’s exclusive interview with Pearson on his Culture Mulcher column on Crikey.com earlier this week is a fantastic appetiser for the upcoming event, including philosophical design quandries such as ‘Are you symmetric, or asymmetric? Centred or ranged?’.

In a second MWF event, Pearson will hold a workshop at The Wheeler Center at 2pm on Sunday 30 August. Participants will be given an insight into his working process and be able to ask questions.

Check the links embedded above for tickets to these events.

The Conversation

Zoe Sadokierski is Lecturer, School of Design at University of Technology Sydney

This article was originally published on The Conversation. Read the original article.

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Amazon and Penguin Random House Dispute


The link below is to an article reporting on the latest dispute involving Amazon – this time with Penguin Random House.

For more visit:
http://www.theguardian.com/books/2015/may/25/amazon-and-penguin-random-house-said-to-be-in-dispute

Scribd & Audiobooks


The link below is to an article that reports on an audiobooks partnership between Scribd and Penguin Books/Random House.

For more visit:
http://goodereader.com/blog/audiobooks/scribd-now-offers-thousands-of-bestselling-audiobooks

Website: Penguin Australia Launches New Teen Website


The link below is to an article that takes a look at the new Penguin Australia website for teens – ‘Penguin Teen Australia.’

For more visit:
http://goodereader.com/blog/digital-publishing/penguin-australia-launches-new-teen-website

European Commission and Penguin finally wrap things up in Apple ebook pricing case


Gigaom

Over six months after the European Commission reached an ebook pricing settlement with four publishers and Apple (s AAPL), the EC has approved a similar settlement with Penguin. Penguin, which was trying to clear the decks for its upcoming merger with Random House, had offered its proposed settlement terms in April.

According to an EC press release:

“Penguin offered substantially the same commitments as those proposed by the other four publishers and made legally binding on those companies in December 2012…They include, in particular, the termination of on-going agency agreements and the exclusion of certain most-favoured-nation (MFN) clauses in Penguin’s agency agreements during the next five years. Penguin also offered to give retailers freedom to discount e-books, subject to certain conditions, during two years. After a market test (see IP/13/343), the Commission is satisfied that the commitments offered by Penguin remedy the competition concerns it had identified.”

The…

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