Hachette Book Group will start selling books straight from tweets, though it can’t be labeled more than an experiment for now: The publisher has partnered with digital distributor Gumroad to sell three gifty print books “for a limited time and in limited quantities” via the books’ authors’ tweets.
The print titles are Amanda Palmer’s The Art of Asking (starting December 11), Chris Hadfield’s You Are Here (starting December 15) and The Onion’s The Onion Magazine: The Iconic Covers that Transformed an Undeserving World (starting December 18). Each book sold will be accompanied by “an exclusive bonus item” — in the case of The Onion’s book, for instance, it’s a set of notecards.
“With so much of our book marketing done socially now, in-stream [company]Twitter[/company] purchasing is a natural next step,” Michael Pietsch, Hachette Book Group CEO, said in a statement.
Here’s an example from another Gumroad partnership that shows what this will look…
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I’m a voracious reader. On average I read about 50–60 books a year (and that number may be conservative). Up until I got my iPad I had a library room in my home overflowing with books. Shortly after I got my iPad I stopped buying paper books and went ebook-only. About two years ago I finished replacing the majority of my paper books with electronic copies and donated most of my paper books. The only ones left were either books that I could not get an electronic copy of, were signed by the author (or had a note from my father in them), or were coffee-table books.
So as a power reader, I wanted to outline how I read these days, and why my Kindle still matters.
Generally speaking, my purchasing strategy is to avoid device lock-in. It’s hard to avoid any sort of lock-in, so I’m…
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At the BookShelf 
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